What I do: Trying to make the life of IT leaders, developers, and admins a tad bit easier around AI agent + app development.

What I create: I lead the SEO-driven content strategy for blogs, gated content, and compelling product-site content.

This includes just about everything under the content sun (blogs, SEO articles, newsletters, white papers, digital guides, e-books, you name it – and occasionally, the rogue social media post for good measure).

What am I up to right now? I’m in the thick of building content and fine-tuning our organic strategy for this fiscal year.

Salesforce

  • Ran point on SEO for the 360 Blog, IT Hub, and campaign content – getting posts to page one and locking down prime SERP real estate.

  • Writing plain-spoken copy where our IT audience can feel confident about building and scaling AI agents (while having fun).

  • Developing content for sales plays, product comms, and bite-sized newsletters that keep our AEs in the loop and customers happy.

189.5k

pageviews (+ counting)

Published 60 posts and built a 26k-strong IT newsletter audience (turns out consistency is still the OG growth hack).

69%

organic search

Rolled out 117 SEO pieces to earn spots as exclusive as an invite to the MET Gala – keywords on page 1.

$39M

in MDP

Launched 12 whitepapers that swapped insights for contact info – turning curiosity into a stream of leads.